Inventory optimization software that supports what-if analysis will expose the tradeoff of stockouts vs. excess costs of varying service level targets. But first it is important to identify how “service levels” is interpreted, measured, and reported. This will avoid miscommunication and the false sense of security that can develop when less stringent definitions are used.  Clearly defining how service level is calculated puts all stakeholders on the same page. This facilitates better decision-making.

There are many differences in what companies mean when they cite their “service levels.”  This can vary from company to company and even from department to department within a company.  Here are two examples:

1. Service level measured “from the shelf” vs. a customer-quoted lead time.
   Service level measured “from the shelf” means the percentage of units ordered that are immediately available from stock. However, when a customer places an order, it is often not shipped immediately. Customer service or sales will quote when the order will be shipped. If the customer is OK with the promised ship date and the order is shipped by that date, then service level is considered to have been met.  Service levels will clearly be higher when calculated over a customer quoted lead time vs. “from the shelf.”

2. Service level measured over fixed vs. variable customer quoted lead time.
   High service levels are often skewed because customer-quoted lead times are later adjusted to allow nearly every order to be filled “on time and in full.” This happens when the initial lead time can’t be met, but the customer agrees to take the order later, and the customer quoted lead time field that is used to track service level is adjusted by sales or customer service.

Clarifying how “service levels” are defined, measured, and reported is essential for aligning organizations and enhancing decision-making, resulting in more effective inventory management practices.

Customers often ask us why a stocking recommendation is “so high.” Here is a question we received recently:

During our last team meeting, we found a few items with abnormal gaps between our current ROP and the Smart-suggested ROP at a 99% service level. The concern is that the system indicates that the reorder point will have to increase substantially to achieve a 99% service level. Would you please help us understand the calculation?

When we reviewed the data, it was clear to the customer that the Smart-calculated ROP was indeed correct.  We concluded (1) what they really wanted was a much lower service level target and (2) we had not done a good explaining what was really meant by “service level.” 

So, what does a “99% service level” really mean? 

When it pertains to the target that you enter in your inventory optimization software, it means that the stocking level for the item in question will have a 99% chance of being able to fill whatever the customer needs right away.  For instance, if you have 50 units in stock, there is a 99% chance that the next demand will fall somewhere in the range of 0 to 50 units.

What our customer meant was that 99% of the time a customer placed an order, it was delivered in full within whatever lead time the customer was quoted.  In other words, not necessarily right away but when promised.  

Obviously, the more time you give yourself to deliver to a customer the higher your service level will be. But that distinction is often not explicitly understood when new users of inventory optimization software are conducting what-if scenarios at different service levels.  And that can lead to considerable confusion.  Computing service levels based on immediate stock availability is a higher standard: harder to meet but much more competitive.

Our manufacturing customers often quote service levels based on lead times to their customers, so it isn’t essential for them to deliver immediately from the shelf. In contrast, our customers in the distribution, Maintenance Repair and Operations (MRO), and spare parts spaces, must normally ship same day or within 24 hours.  For them it is a competitive necessity to ship right away and do so in full.

When inputting target service levels using your inventory optimization software, keep this distinction in mind.  Choose the service level based on the percentage of the time you want to ship inventory in full, right away from the shelf.